Wednesday, August 5, 2026
Why I'm building Scorecrypt in public
Most software for this sport gets built behind closed doors and shows up as a finished sales pitch. You get the demo, the pricing page, and a list of features somebody decided you wanted. You do not get to see the hundred small calls that shaped it, and you definitely do not get asked.
I am doing the opposite with Scorecrypt. I am building it in the open.
What building in public actually means
It is an easy phrase to say and a harder one to actually do, so let me be specific about what I mean by it.
It means I show the roadmap, not only the parts that are finished. When I am working on rostering, or weigh-ins, or the lineup builder, I tell you where it is, what works, and what is still a mess.
It means I show the decisions and the tradeoffs while I am making them, not after. Why I picked one approach over another. What I gave up to do it. When two good options fought and one won.
And it means I tell you what I did not build. I wrote a whole post about weigh-ins that spends a paragraph on a feature I decided was not worth the squeeze at MVP. That was on purpose. The stuff a company leaves out is usually the most honest signal about what it actually is, and most companies bury it. I would rather say it out loud.
Why do it this way
A few reasons, and none of them are marketing.
The first is that it makes the product better. I am one person building for a sport full of people who know it better than any product manager ever will. If I make lineup decisions in a vacuum and ship them, I find out I was wrong after it is already code, which is the most expensive time to find out. If I put the thinking in front of coaches while it is still a decision, I find out I was wrong while it is still cheap to fix. Every coach who tells me I have the bump logic backwards is doing me a favor I could not pay for.
The second is trust, and trust is the whole game when you are asking a program to move off the tools it already limps along with. You should not have to take my word that Scorecrypt is built for wrestling by someone who gets it. You should be able to watch me build it and judge for yourself. How someone reasons about weigh-in rules or athlete safety tells you more than any feature list ever will.
The third is accountability, and this one keeps me honest. It is a lot harder to quietly cut a corner on something you wrote a public post promising. Building in the open puts my decisions on the record, where you can hold me to them. That is the point. I want to be held to them.
The honest part about being one person
I am not going to pretend this is a big company with a war chest. It is me. That is a real limitation, and I am not going to hide it behind a "we."
What it means in practice is that I have to be sharp about order. I cannot build everything at once, so I am building the things that hurt coaches most first, and saying not yet to good ideas that can wait. Building in public keeps me honest about that too. You will see the "not yet" list, and you will see me move things on and off it as I learn what actually matters to your Saturday.
Being solo is also why your feedback carries so much weight right now. There is no committee between you and the person writing the code. You tell me the naughty list needs a one-tap text blast, and you are talking to the guy who can go add it.
Where AI fits, said plainly
You are going to see me use AI to build this, and you are going to hear plenty of noise elsewhere about AI in youth sports. So here is my stance, up front.
I am not selling you "AI-powered." Coaches and athletic directors do not want an AI-powered anything near their athletes, and they are right to be wary of it. AI is how I build faster as one person. It is not the pitch. The pitch is hours back in your week and a tool that finally speaks wrestling.
And where AI touches anything sensitive, especially your athletes' messages, I am going to tell you exactly what it does, and just as clearly, everything it does not. I wrote that line out in the messaging post and I meant every word of it. Building in the open means the AI calls get the same daylight as every other decision.
Come build it with me
So that is the deal. I am going to keep shipping, keep writing about what I ship and what I punt, and keep asking you where I am wrong. The programs that get in early are not just early customers. You are going to shape what this becomes.
Save time on admin... get back on the mat. I will show you every step of how I am trying to get you there.
Follow along, and get in while your voice still shapes it. Start your free trial. No credit card.